A few years ago, we had the traditional marketing and advertising methods. The old marketing methods were disadvantageous since they were capital-intensive but reached just a few customers. The major types of the traditional marketing methods were brochures, TV and radio adverts, newspaper, marketers, and leaflets. Nowadays, we use the modern marketing techniques. The modern marketing ways are more advantageous since they reach a lot of customers and are more affordable. They include PPT, SEO, event displays, email, affiliate, and referral marketing. Most of the new marketing methods are done on the World Wide Web. In this article we shall look at the event displays. These are banners, inflatables, branded marquees, TVs and others which are used to advertise an event or a product. The advantage of event display is they make an event more memorable. Below are the main types of the event displays.
The first event display is the branded marquees. The word marquee refers to the tents which are found in wedding, events, and festivals. The marquee is said to be branded in case it has colors, logos, names, messages, and images on a product or company. During marketing events, the products and staff members related to a company which is branded on the marquee are found in the tent.
A branded flag is also a type of event display. The flag is erected by supporting a piece of clothing by the use of a metallic pole and some straps. The company’s colors, names, logos, messages, and pictures make the flag branded. The flags can be placed on the entrance, inside the event venue or just nest to the branded marquee.
The TVs and the tablets are the next types of event displays. A tablet is a portable personal computer while a TV is a large electronic screen. The tablets and TVs are today used in marketing products and brands. The TV gives a good experience since they display moving pictures while the tablet can be operated by the use of fingers. These event display equipment are supported by the use of stands and are better since they also produce sound.
The custom-made tablecloths are also some types of event displays. Materials used to cover tables are called tablecloths. The custom-made tablecloths have special features such as various colors, messages, patterns, measurements and brand names, and logos. During the events, the custom-made clothes are used in marketing by covering the table under various marquees.
The portable brochure holder is the next event display. A stand which holds brochures so that the attendees can view and pick them with ease is known as portable brochure holders.
These are some equipment that makes up the event display.